Start a live broadcast on Instagram Using Instagram for live broadcasts has become more and
more popular amongst users who want to engage with their own followers live. IG Live offers a functionality permits users to stream live videos that can be viewed by their viewers at that very moment. Several influencers, brands, and celebrities have adopted Instagram's live feature to connect with their fans on a more personal level. Try using IG Live for sharing special material and gaining a deeper bond amongst your own audience.